Here’s the deal, folks. On May 13th, at the Create 2026 Baidu AI Developer Conference, Baidu’s founder Robin Li dropped a bombshell. He proposed that in the AI era, the new standard for measuring success could be “Daily Active Agents” (DAA), which would be the equivalent of “Daily Active Users” (DAU) in the mobile internet world.
Honestly, the current industry standard for measuring success is Token consumption, but let’s be real, Tokens don’t necessarily represent the end goal. They represent cost, not revenue; they measure input, not output. “As humans enter the era of intelligent agents, we should focus on measuring the prosperity of a platform and ecosystem by looking at DAA. How many Agents are working for humans and delivering results? That’s what truly matters, not just Token consumption. It’s about value, it’s about essence.”
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