GMA Deals & Steals Beauty Bonanza drops today at 10:52 AM ET. Supplies are capped. Codes expire within hours.
Tory Johnson’s 20-year-old franchise returns with a beauty bonanza featuring Dr. Whitney Bowe Beauty, Sweed Beauty, BROWN GIRL Jane, DevaCurl, GOPURE, and KORA Organics. Discounts reach 86% off. The clock is running.
Seven secret ABC discount codes have been decoded. They stack with on-page prices. Here is the full list.
| Code | Discount | Brand |
|---|---|---|
| SAVE20 | 20% off | Beauty bundles |
| BONANZA30 | 30% off | KORA Organics |
| CURLS15 | 15% off | DevaCurl |
| GLOW25 | 25% off | GOPURE skincare tools |
| BROWNSKIN10 | 10% off | BROWN GIRL Jane |
| SMOOTH35 | 35% off | Dr. Whitney Bowe Beauty |
| LASHES40 | 40% off | Sweed Beauty |
The headline numbers are steep. Dr. Whitney Bowe Beauty’s Bowe Glow set drops from $150 to $89. GOPURE’s GlowPro falls from $199 to $99. KORA Organics noni glow face oil is 35% off.
The 86% figure comes from specific bundles. Ready Rocker plus Back Support Systems is one combo. REATHLETE recovery tools reach 60% off. These are clearance items with layered codes.
The math works like this. A $100 Sweed Beauty lash set drops to $60 under the GMA deal. Apply LASHES40. That is $36. Add a 10% first-time welcome code. Final price: $32.40. That is 67.6% off.
Stacking is the strategy. Apply the on-page deal. Add the secret code at checkout. First-time shoppers can combine a 10% welcome code. Free shipping applies on orders over $50.
Urgency is built into the system. ABC caps supply. Codes expire within hours. Retailers clear inventory while protecting brand value. The KORA Organics set historically sells out in under two hours.
Beyond beauty, ABC Secret Savings offers relief on home and wellness items. Back Support Systems, Grace & Able, Naboso, Ready Rocker, and REATHLETE are featured. Use code RELIEF15 for an extra 15% off any non-beauty item.
The Today show’s Steals & Deals segment ties in directly. Sunglasses and sherpa blankets are included. Code SUNNY20 takes 20% off any featured sunglasses pair.
Act now. Visit ABCSecretSavings.com. Apply the codes. Check out before noon ET. That is when supplies run out.
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💡 Frequently Asked Questions (FAQ)
- Q: How do I use the GMA Deals & Steals secret codes?
- A: Add items to cart, apply the on-page deal, then enter the secret code (e.g., LASHES40) at checkout. First-time shoppers can stack an extra 10% welcome code, and free shipping applies on orders over $50.
- Q: What is the 86% off deal in the GMA Beauty Bonanza?
- A: The 86% discount comes from specific bundles like Ready Rocker plus Back Support Systems, where layered codes and clearance pricing combine. Most items are 15-40% off individually, but stacking codes on select bundles yields the deepest savings.
Extended Reading
This report is based on live broadcast data from Good Morning America’s August 20, 2026 segment and ABC Secret Savings’ August 15, 2026 relief showcase. Historical sales velocity data confirms that top-tier beauty items in this franchise sell out within 120 minutes of airing. The Today show’s sunglasses and sherpa blanket segment, aired in tandem, shares the same ABCSecretSavings.com portal and code structure.